As in any other form of advertisement, the content is a commercial message designed to represent the viewpoints and to serve the interest of the sponsor.
Infomercials are often made to closely resemble standard television programs.
It is claimed that the first infomercial for a commercial product appeared in 1949 or 1950, for a blender.
Accounts vary on whether this was for a Vitamix blender, as claimed by its manufacturer, or from Waring Blenders, as claimed in various online sources.
Despite the overt request for direct action, many consumers respond to the messages in an infomercial with purchases at retail outlets.Infomercials are also known as paid programming (or teleshopping in Europe).This phenomenon started in the United States, where infomercials were typically shown overnight (usually a.m.Hence, political speeches or conventions may be derogatorily referred to as "infomercials" for a specific point of view.The word "infomercial" is a portmanteau of the words "information" and "commercial".